Outdoor events present a whole slew of challenges that are totally different to your standard exhibition or trade fair.

From the weather to challenging site access – not to mention a totally different type of attendee – there’s a lot to consider, and a lot to deal with.

Planning for an outdoor exhibition

At Oaks, we’ve got plenty of experience working in the great outdoors. Recently, we put together an outdoor exhibition stand for Warner’s Gin – a totally bespoke gin barn with a fully stocked and fully functional bar, protection from the elements, and plenty of seating – for an event in Regent’s Park.

Finding the perfect solution

Warner’s have a fantastic brand that manages to combine a boutique luxury with a very traditional, down-to-earth rural vibe – the essence of the English countryside!

The stand really needed to capture the brand and evoke the same spirit, incorporating rustic wood panelling, loads of greenery, plenty of seating for visitors enjoying a tipple, some quirky design features, eye-catching signage and – our favourite part – a full-size tractor!

Rising to the challenge

We had a great concept – but not a whole lot of time to put it together. Warner’s needed this stand turning around fast. But that’s fine by us – the whole thing was put together in just four days from concept to delivery.

Our team were out at Regent’s Park in the torrential rain getting the stand ready for the event – and we’re very proud to have pulled it off.

Just take a look at the video – the grey skies didn’t keep the punters away, and the gin barn was a popular destination on the day, full of people enjoying a beverage.

Get in touch

Come rain or shine, Oaks are always happy to help you put together an amazing outdoor event. If you’d like to discuss concepts or get a quote, please don’t hesitate to contact us!

 

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