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Zanussi’s Vibrant
Retail Showroom
Zanussi commissions state-of-the-art retail showroom at their head office
Zanussi, the renowned electrical retailer, contacted Oaks because they wanted us to design and construct a state-of-the-art retail showroom at their head office. The showroom was to be used as a dynamic space to showcase their latest product additions, serving as a hub for staff training, trade meetings, and product demonstrations. Zanussi desired a showroom that not only adhered to their brand identity but also exuded a light, bright, and fun ambiance for staff and visitors.
The Process:
Design Concept:
Embracing Zanussi’s brand ethos of innovation and quality, we embarked on a design journey that blended their brand guidelines with a playful and vibrant aesthetic. The design concept revolved around injecting colour and functionality into the space. Our wonderful in house design team brought the brief to life, transforming the once uninspiring showroom into a captivating showcase of innovation and creativity. Each element of the space was carefully designed to encourage visitors to explore and try out the latest products.
Design Process:
The design concept revolved around injecting colour and functionality into the space. To achieve this, we incorporated a mix of materials and styles for shelving, ranging from sleek powder-coated metal sections to warm veneered wooden display areas. Fun slogans and phrases were strategically integrated into the displays to highlight the unique features and benefits of Zanussi’s products.
