JCB’s Dynamic Oil and Lubricant Showroom
JCB, a global leader in construction equipment manufacturing, wanted to showcase their oils and lubricants division with the creation of a dedicated showroom facility at their head office. This showroom was to be a space to showcase their comprehensive range of products but also to facilitate training sessions, provide valuable information to staff and customers, and serve as a central hub for the sales team. With a reputation for excellence and innovation, JCB sought a design that would reflect their strong brand identity while effectively highlighting the features and benefits of their oils and lubricants.
Design Concept:
Our team set out to design a showroom that seamlessly integrated JCB’s brand ethos with the practical needs of the space. The design concept centred around illuminated square shelving compartments, specifically tailored to showcase the diverse range of oil and lubricant containers. Additionally, a low section was incorporated to accommodate the display of large oil barrels, ensuring that every product was presented in a visually striking way. To enhance the informational aspect of the showroom, infographics and detailed descriptions were integrated, providing customers and staff with valuable insights into the applications and benefits of each product.
Design Process:
After sign off from JCB, our amazing team of designers and joiners brought the design concept to life, transforming the showroom into a dynamic and engaging space. Each element of the space was carefully designed to enhance the visibility and accessibility of the oils and lubricants while maintaining a cohesive and visually appealing look. From the sleek illuminated shelving compartments to the informative infographics, every aspect of the showroom was designed to captivate and inform visitors, reinforcing JCB’s position as an industry leader in construction equipment and services.
